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LIFE ON MARS

Fashion? Polyester was the material of choice and bright colors were everywhere Men and women alike were wearing very tight fitting pants and platform shoes By 1973, most women were wearing high cut boots and low cut pants By the late 1970s the pant suit, leisure suit and track suit was what the average person was sporting Every woman had a cowl neck sweater in her closet and every man had a few striped v-neck velour shirts Chest hair, medallions, polyester, butterfly collars, bell bottoms, skin-tight t-shirts, sandals, leisure suits, flower patterned dress shirts, sideburns and, yes, tennis headbands The first full decade in which women could be seen wearing pants in every walk of life Music? The late 70s also witness the birth of another young music style: hip-hop David Bowie to Led Zeppelin to Pink Floyd 70s were a golden era for vinyl records Among the popular artists in 1970 year were Elton John, who arrived from England and the Jackson Five, hailing from “Motown
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HUCK INFO

Name - Huck Publisher - TCOLondon Independent or part of a conglomerate? - Independent Other things they create/own, other media areas? - They create and host events such as galleries, (71a) while also publishing another magazine called 'Little White Lies' which is about films. Also Chronicle book called 'Paddle Against the Flow:   L essons on Life from Doers, Creators, and Culture-Shakers  in 2015. Films and docs   First launched - 2006 Ideologies/values - refuse to be civilised, and encourage people to 'paddle against the flow'. 'Global map of youth-filled social change'. They make sure their content expresses the artists, activist and 'creative renegades' who are breaking down the old world to build something new. Gives a voice to groups of people and cultures. Challenge social norms Average readership/circulation - 60,000 print readership Target audience - A, B. Mixed genders, 'Female Fighters' - celebrates female empowerment. From
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ANALYSING THE GUARDIAN

Analysis of the Guardian newspaper 'Cameron faces fight for survival as Britain sets course for Brexit ' Features such as the main image and the language are used in the Guardian to create an anchorage that suggests that Brexit wasn't a successful move. For example, the specific mediation of the main image depicts people of about 20+ clearly distraught by the news of Brexit; their scared facial expressions portraying dismay and their body language implying they've given up. The hyperbolic language in the main cover line stating Cameron 'faces fight for survival' suggests how Cameron is struggling to cope with the disastrous nature of Brexit. The newspaper's political allegiance is predominantly left-wing, so the negative portrayal of Brexit clearly displays their views even if the reader is preferred, negotiated or oppositional.
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ANALYSING POSTERS

Image
The China Hustle American flag badge vs. China flag cufflink gives an indication as to what countries are involved The white, male hands and slogan 'There are no good guys in this story' shows the dominant gender of the film; this attracts male audiences. Also, the rise-en-scene of the smart and expensive suit, paired with the dollar sign instead of the 'S' has connotations of heists and hints at the genre. Expensive look of the poster shows how it will be a blockbuster-type movie. Ready Player One  By holding his hand in the air, I'm able to tell he's one of the protagonists as his body language suggests he's triumphant. Also, his challenging and confident direct stare connects with the audience, drawing us in. The age certificate of the film is PG-13 as it's often in teenage years that people begin to find an interest in video games. However, this certificate could be this as the car and aliens holding weapons could indicate action - ac
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INFO ON I, DANIEL BLAKE

BBC Remit Under the BBC’s Charter, the Trust must set a purpose remit for each of the BBC’s six public purposes:  Sustaining citizenship and civil society Promoting education and learning Stimulating creativity and cultural excellence  Representing the UK, its nations, regions and communities  Bringing the UK to the world and the world to the UK  In promoting its other purposes, helping to deliver to the public the benefit of emerging communications technologies and services and, in addition, taking a leading role in the switchover to digital television Therefore by funding and producing ‘I,Daniel Blake’ the BBC are helping to educate the British public about the benefits system. BFI Royal Charter The objects of the Institute shall be to encourage the development of the arts of film, television and the moving image throughout Our United Kingdom, to promote their use as a record of contemporary life and manners, to promote education about film, television and the mov
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SOC THEORY

Hesmondhalgh's theory applies to Straight Outta Compton as there has been an increase in audiences listening to hip-hop due to artists such as Drake and Jay-Z, and also with the use famous hip-hop artists/actors such as Dr. Dre and Ice Cube. Due to the rise in popularity, it's most likely to attract most listeners of the genre. The use of stars attracts people who are loyal and watch their films. Hesmondhalgh's theory-minimise risk and maximise audience- applies to I, Daniel Blake as many people in Britain have strong political views so appeals particularly to left-wing supporters. This minimises losses as they know the issues appeal to a niche audience, so therefore know not to spend a huge amount.
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KEN LOACH

British social realism is a genre which focuses on issues alive in modern society, however controversial. Money, drugs, prostitution and sex are often the topics discussed along with problems with social class and political views. These people are less interested in vast financial profits as they're trying to address a problem in society and not trying to create film that people watch but no necessarily think about. Through social realism films, they're trying to bring to light the problems and of society even though it may make the audience uncomfortable. Social realism is evident in I, Daniel Blake as Ken Loach has created characters and a story line that highlights the injustice of the benefits system/austerity while including Ken Loach's strong political views against the Conservatives. Most film in Sixteen Films are made by Ken Loach so are social realist films. The ideologies of the genre and the production companies share the same aim of creating films that are m
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